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10 Social Media Predictions for 5 Years Time

Here are my top 10 predictions for how the landscape of social media will look in five years time... 1. ‘Social’ will no longer be regarded as a ‘fluffy’ topic and will be an integral part of customer communications 2. As more and more customers go online to voice their opinion we shall see brand advocates having their say on business decisions 3. Personalisation will go through the roof to the extent that consumers being co-creators in the product and service development process will be a much more common trend 4. Social media marketing will no longer be a standalone discipline 5. Interacting with companies via mobile will be the norm rather than a growing occurrence 6. Brands will still have to earn a way into the conversations of the customer 7. Adoption of smarter metrics and analytics for social by brands will be much more common place 8. The power of word of mouth will be off the charts with crowdfunding projects ori